Connect First- Sell Second.
It’s not the product or service you provide that matters most when selling. There is something more important and that’s what the customer thinks of YOU.
Customers make judgment calls from the image you project. As humans, we judge each other instantly and we form an opinion from what we see, sense, and hear.
Your image speaks louder than your words, education or experience. It’s what you nonverbally communicate to the world and its powerful. If you want to attract clients, maintain them and get referrals then focus on an area that will set you apart from your competition.
People are predictable so learn how to apply the “not so hidden rules” of human behaviour and enjoy the results.
Interested in learning more? Check out our Perception Selling course and reach out for a complimentary 15 minute consultation.